MVP 2025
Strategy
MVP 2024
Strategy
MVP 2023
Strategy
Timeline
Sitecore OrderCloud + CDP: Building Connected B2B Commerce
By building a strategic foundation of connected B2B commerce with Sitecore OrderCloud and Sitecore CDP, organizations can transform impersonal procurement portals into dynamic, personalized experiences that anticipate needs, streamline complexity, and create lasting value.
Sitecore CDP Sitecore Personalize Sitecore OrderCloudHow to Connect Customer Data to Experiences with Sitecore XM Cloud + CDP
Exploration and learnings on how to connect customer data to experiences, a pipeline that breaks down silos and turns insights into action. By examining the roles of Sitecore XM Cloud, CDP, and Personalize, we can map a clear path from data chaos to conversion.
Sitecore CDP Sitecore Personalize Sitecore XM CloudAI Agents for B2B Personalization
Technology is advancing faster than ever, and customer expectations are soaring right alongside it. Enter AI agents: a game-changing force that’s not just enhancing customer interactions but completely reimagining them. These intelligent systems are challenging the status quo, offering a level of personalization and proactivity that traditional tech stacks simply can’t match.
Architecting the Connected Customer Experience: Integrating ERP, CRM, and Sitecore Search for Unified Journeys
This blueprint outlines a practical approach for integrating ERP, CRM, and Sitecore DXP, leveraging the composable DXP to transform disconnected data into connected, revenue-driving customer journeys.
Sitecore Personalize Sitecore Search Sitecore ConnectPersonalization Made Practical: Launch Your First 3 Scenarios with Sitecore Personalize
explored three simple, high-impact strategies to launch personalization scenarios, driving immediate value and building a foundation for truly connected customer experiences.
Sitecore Personalize Sitecore Content HubThe Success Formula for D2C Manufacturers in 2025
With the rise of digital-first consumers and the proliferation of eCommerce, Direct-to-Consumer (D2C) has shifted from being a disruptive trend to a cornerstone of modern manufacturing. Recent developments in the D2C space—such as advanced personalization technologies, AI-driven supply chain innovations, and sustainability-driven consumer demand—are driving this transformation further.
Turn CX Pitfalls into Growth Opportunities: Mastering the Customer Journey
A well-designed customer journey fosters loyalty, builds trust, and drives sustainable growth. Yet, many organizations inadvertently fall into common traps that undermine their efforts, alienate their customers, and weaken their market position.
Sitecore CDP: Powering Context Marketing & Customer Intent
Sitecore CDP provides the intelligence layer to solve this, unifying disparate data to enable marketers to deliver the real-time, contextually relevant experiences that define market leadership. This isn’t just about better marketing; it’s about architecting lasting customer loyalty.
Sitecore CDP Sitecore PersonalizeSpeaker at In-Person Sitecore User Group - NY Metro
Topic: Agile Content Workflow with Sitecore: What It Is and Why It's Important? Abstract: This presentation explores Agile Content Workflow—a dynamic approach that enables marketing and content teams to work collaboratively, iterate quickly, and deliver personalized, omnichannel experiences. Will be focusing on Content hub and how it can be leveraged at the center of this process. Key areas covered in the presentation are: --Atomic/Modular Content Creation --Cross-Functional Collaboration --...
Sitecore XM Cloud & Content Hub for Content Velocity in 2025
Blogpost on how Sitecore XM Cloud and Content Hub provide the integrated, composable platform to achieve this, enabling atomic content, structured metadata, and clean data for hyper-personalized experiences and accelerated content velocity.
Sitecore Content Hub Sitecore XM CloudSet Your Trajectory Higher: Digital Transformation Trends for 2025
This article showcases top seven digital transformation trends for 2025. Exploration and insights into each trend's enterprise impact, strategic benefits, and implementation challenges, while ultimately gaining actionable insights to drive immediate value.
2024
13/Nov
Sitecore Marketplace
Partnered with Sitecore (Justin Vogt) on the Marketplace initiative. Shared ideas for marketplace execution.
Content Modeling Framework for Sitecore Content Hub
Talked about general strategies, approaches, and frameworks for Content Modeling in general and Sitecore Content Hub. Based on learnings from client implementations.
6/23/2022 (Speaking) Virtual Meetup of the Queen City Sitecore User Group Event Page > https://www.meetup.com/queen-city-sitecore-user-group/events/285998387/
8/25/2022 (Speaking) Virtual Los Angeles User Group #14 Event Page > https://www.meetup.com/los-angeles-sitecore-user-group/events/287256028/ Virtual Los Angeles User ...
Sitecore Content HubSitecore Virtual Developer Day 2022
Shared learnings from Content Hub implementations in this presentation "Content Hub - Navigating Pitfalls" Event Page > https://www.sitecore.com/company/news-events/events/2022/03/virtual-developer-day BlogPost > https://ketansethi.com/sitecore-content-hub-navigating-pitfalls/
Sitecore Content Hub