MVP 2026
Ambassador
I'm a Mentor
Timeline
2025
18/Nov
Strategic Initiative to start SUG in Michigan
In collaboration with a few mentees, planning has already begun to launch a Sitecore User Group, starting in East Lansing, Michigan, in conjunction with the programs using Sitecore at Michigan State University. We have over 350+ current Sitecore Users at MSU which could double in the next year. Plans would be to expand this group to other Sitecore customers and Higher Ed institutions across Michigan.
Sitecore Symposium 2025 Speaker: Accelerating digital transformation: Building cohesive and scalable experiences for MSU's key audiences
Sitecore Symposium Speaker - Helped organize and facilitate Symposium Fireside chat with Michigan State University reviewing their overall migration from Sitecore XP to Sitecore XM Cloud/Sitecore AI.
Michigan State University is setting a new benchmark for digital engagement with a unified, scalable XM Cloud platform designed to serve prospective students, current students, and alumni alike. In this session, discover how MSU partnered with RDA to create a “Model Home”—a bold initiative built...
Sitecore XP Sitecore Content Hub Sitecore Search Sitecore XM Cloud2025
4/Nov
Sitecore Symposium Sponsor and Booth Expert
Posted up at the RDA Digital Partner sponsor booth at Sitecore Symposium 2025 as a resident expert and MVP Ambassador to answer attendee questions throughout the open expo floor times. Met many current customers, prospects and partners to talk through strategies and challenges to gain new business with Sitecore customers.
Sitecore XM Sitecore XP Sitecore CDP Sitecore Personalize Sitecore OrderCloud Sitecore Content Hub Sitecore Discover Sitecore Search Sitecore Send Sitecore XM Cloud Sitecore ConnectServe as Sitecore MVP Mentor to multiple clients
Served as Sitecore MVP Mentor to multiple RDA customers in order to promote the program with the Sitecore client base. I was also promoted via LinkedIn social by Sitecore as a Sitecore MVP mentor. Please ask directly for names of mentees to protect their privacy.
October 2025 - Co-Led Greater Chicago Sitecore User Group
Co-Led the Greater Chicago Sitecore User Group with group of local partners to include starting to host at Chicago based Sitecore customers. This specific usergroup was held at United Airlines Corporate Office at Willis Tower in downtown Chicago. Activities included organizing, sponsoring, arranging guest speakers, confirming venue and schedule.
Represented Sitecore at Higher Education Conference Digital Collegium - Grand Rapids, MI
Represented Sitecore as a Sitecore Ambassador MVP at their sponsor booth with a Sitecore Senior Account Executive at the Higher Ed conference Digital Collegium in Grand Rapids, Michigan, for 3 days. Answered strategic questions for higher ed prospects about the Sitecore product, described project implementation processes and shared direct experiences within the higher ed space with customer specific situations.
Sitecore XM Sitecore XP Sitecore CDP Sitecore Personalize Sitecore OrderCloud Sitecore Content Hub Sitecore Discover Sitecore Search Sitecore Send Sitecore XM CloudJune 2025 - Co-Led Greater Chicago Sitecore User Group
Co-Led the Greater Chicago Sitecore User Group with group of local partners to include starting to host at Chicago based Sitecore customers. This specific user group was held at Shure Electronics in Niles, IL. Activities included organizing, sponsoring, arranging guest speakers, confirming venue and schedule.
March 2025 - Co-Led Greater Chicago Sitecore User Group
Co-Led the Greater Chicago Sitecore User Group with group of local partners to include starting to host at Chicago based Sitecore customers. This specific user group was held at the Microsoft Office in Downer's Grove, IL. Activities included organizing, sponsoring, arranging guest speakers, arranging and sponsoring food, confirming venue and schedule.
2025
14/Jan
RDA/Sitecore Team Gathering at NRF Big Show
The RDA team, including myself, met up with the Sitecore Team present at the NRF Big Show in New York City to strategize for the 2025 business year.
Sitecore XM Sitecore XP Sitecore CDP Sitecore Personalize Sitecore OrderCloud Sitecore Content Hub Sitecore Search Sitecore Send Sitecore XM CloudDirector of Sitecore Delivery
As Practice Director for DXP and Commerce Platforms at RDA Digital, I own the strategic and operational performance of our Sitecore practice. I ensure our existing client portfolio is fully enabled, informed, and supported by high-caliber development and strategy teams, while continuously maturing our capabilities in lockstep with Sitecore’s evolving ecosystem.
I co-lead a 30+ person organization, driving talent growth, certification paths, and ongoing technical excellence across the team. I ...