Jose Neto Avatar

MVP Profile

Jose Neto

MVP 2026

Technology

Brazil
MVP 2024

Technology

Brazil
MVP 2023

Technology

Brazil
MVP 2022

Technology

Brazil
MVP 2021

Technology

Brazil
MVP 2020

Technology

Brazil
MVP 2019

Technology

Brazil
MVP 2018

Technology

Brazil

I'm a Mentor

I'm always happy to connect, support others, and share the knowledge I’ve gained along the way. I’ve been a mentor for 2 years, and in one of the Years, one mentee became an MVP. I can provide help in English, Portuguese, and Spanish

Timeline

2025

18/Nov

Sitecore 10.4 + Security “domain/Everyone” is not blocking access!

This article explains why “domain\Everyone” failed to block access in Sitecore 10.4, ultimately tracing the issue to a missing domain entry in the CD server’s Domains.config. Adding the correct domain configuration restored proper role resolution and fixed the security behavior.

2025

1/Nov

Promoting SUG-BR

Promoted our community event “Exploring Sitecore XM Cloud Forms,” helping drive attendance and awareness. Impact: Increased community knowledge and generated meaningful discussion around Sitecore XM Cloud Forms.

2025

14/Oct

Views This Year: A Global Thank You!

This article highlights the global reach of the blog, with readers from the US, Europe, India, Australia, Canada, and Brazil. It celebrates the growing international community and expresses gratitude for the continued support and engagement.

2025

1/Oct

Promoting SUG-BR

The purpose of the post is to promote and invite people to a Sitecore Community Virtual Meetup. It highlights the event details (date, speaker, and topic) and explains what participants can expect from the session. In particular, the post emphasizes that the presentation will demonstrate an innovative approach to automating the creation of Sitecore components and templates using AI and the SiteKit CLI, directly from design tools like Figma. It also reassures readers that the process doesn’t requ...

2025

30/Sep

Sitecore User Group Brazil Online Event

Co-organizer OF SUG-BR, inviting the community to speak to our user group, Impact: 15+ participants, relevant topic about AI

2025

4/Sep

Sitecore 10.4 , Fixing a Sneaky Coveo Error After Restoring a Sitecore Web DB

This article describes how restoring a Sitecore web database can break Coveo integration by reverting outdated WEB_ENCRYPTIONKEYS, causing Sitecore to fail decrypting the API key. Updating the encryption key to the correct environment value fixes the issue instantly and prevents future search failures.

Sitecore XM Sitecore XP

2025

1/Sep

Promoting SUG-BR

Post about our SUG-BR event on social media Sitecore XM Cloud Embedded Personalize with Amit Kumar

  • Deliver real-time, session-based experiences
  • Use built-in segmentation & analytics
  • Scale seamlessly from embedded personalization to Sitecore CDP & Personalize

2025

29/Aug

Fixing the Sitecore xConnect Purging Error: “An error has occurred, and the task is not registered”

This article explains why the xConnect Purging Tool in Sitecore 10.4 fails with “task is not registered,” pinpointing certificate misconfigurations as the root cause. It outlines how correcting permissions, removing duplicates, and fixing misplaced certificates resolves the issue and restores proper xDB purging.

Sitecore XM Sitecore XP

2025

29/Aug

Sitecore User Group Brazil Online Event

Co-organizer of SUG-BR SESSION - Sitecore XM Cloud​ Embedded Personalize​ (45m) - Amit Kumar Impact: 15+ participants, strong engagement, and follow-up discussions.

2025

30/Jul

Sitecore User Group Brazil Online Event

Co-organizer of Sitecore User Group Brazil SUG-BR [2025-07-30] Scaling Content Operations with Sitecore Content Hub - By Petar Mitev Impact: 15+ participants, the community had the opportunity to speak with a Content Hub specialist

2025

2/Jul

Sitecore 10.4 – xDB Performance, tips and tricks

This article explains how to diagnose and fix xDB performance issues in Sitecore 10.4 by identifying fragmented indexes and optimizing data retention. It also highlights when to purge old contacts and interactions using the xConnect Purging Tool to keep analytics fast and databases healthy.

Sitecore XM Sitecore XP

2025

1/Jul

Promoting SUG-BR

Post about our event on SUG-BR “Sitecore Tips of the Day” virtual session with six-time MVP Carlos Rodriguez is this Friday, June 27, 2–3 PM EST.

2025

24/Jun

Support Ticket

CS0613208

I encountered a high volume of deprecation warnings in the Sitecore Experience Editor when using Google Chrome, all related to the deprecated DOMSubtreeModified event. Although the warnings raised concerns for business users, especially alongside other performance investigations , Sitecore Support confirmed that the issue is cosmetic, Chrome-specific, and does not affect Experience Editor functionality.

Sitecore registered the problem under PDXP-14777 and incre...

2025

12/Jun

Sitecore User Group Brazil Online Event

Co-organizer of this community event, SESSION – Sitecore Tips of the Day (45 min) – Carlos Rodriguez Carlos will walk through up to five practical topics from his Tips of the Day series, all focused on improving content management practices in Sitecore. Topics include:

Enabling Item Fallback

Choosing Datasource vs. Placeholder correctly

Avoiding common pitfalls with Link Fields

Recovering content from the Web database

2025

10/Jun

Support Ticket

CS0592261

The system was experiencing recurring XdbContextLoggingPlugin errors related to XdbOperationException and FacetOperationException, indicating conflicts during contact and facet operations within xConnect. These conflicts were generating a high volume of error logs, raising concerns about potential degradation of xDB performance.

Sitecore Support advised reviewing custom xConnect logic, specifically contact merge operations, facet handling, and proper reloading of contac...

2025

7/Jun

Next-Gen Search: How AI Is Changing Our Interfaces

Thought leadership , The article traces the shift from traditional keyword-based search to AI driven semantic search and RAG, showing how tools like Coveo and LLMs deliver faster, smarter, context-aware answers. It highlights how combining Sitecore content with AI transforms websites into intelligent, chat-based experiences that outperform conventional search.

2025

7/Jun

Next-Gen Search: How AI Is Changing Our Interfaces

Post on LinkedIn to my new article https://errorcotidianam.wordpress.com/2025/06/07/next-gen-search-how-ai-is-changing-our-interfaces/

2025

3/Jun

Sitecore Support Ticket

CS0590665

The xDB environment experienced instability due to SQL connection pool exhaustion and heavy fragmentation in xDB Collection databases, causing timeouts and snapshot isolation conflicts in xConnect and impacting website stability.

Initially, the website became unstable because xConnect could not obtain SQL connections (Timeout expired… max pool size was reached) while xDB was heavily used by the application. Log analysis also revealed snapshot isolation update conflicts on xdb_col...

2025

1/Jun

Will AI take our jobs?

Post to my blog https://errorcotidianam.wordpress.com/2025/05/02/will-ai-take-sitecore-jobs/

2025

2/May

Will AI take Sitecore Jobs?

Thought leadership article exploring how AI/LLMs may impact the Sitecore profession and how DXP maturity may evolve (Intelligent , Smart , Autonomous).

2025

24/Apr

Sitecore Support Ticket

CS0573284

I encountered publishing failures and workflow stalls while preparing a Sitecore 10.4 environment for production. Publishing operations would hang indefinitely, accompanied by warnings indicating that core template items could not be deleted (“target item could not be deleted … because it’s not a resource”). The issue was tied to an additional “Staging” database that had been carried over from a previous 9.3 configuration. Its setup was incomplete in 10.4, causing Sitecore to fail w...

2025

7/Apr

Sitecore Support Ticket

CS0568845 During the Sitecore 9.3 → 10.4 upgrade, I identified that the existing 9.3 production license did not include the EXM (Email Experience Manager) or Experience Analytics modules. When applied to the 10.4 environment, these features were missing from the dashboard. A temporary 10.4 license provided by Sitecore enabled the modules correctly, confirming that the limitation was tied to the old license.

Sitecore Support reviewed the situation and verified that the 10.4 license contains t...

2025

3/Apr

Sitecore Hackathon 2025

Participated in the 2025 Sitecore Hackathon, where our team built an AI powered module that enhances brand consistency. The code is public for the community

Sitecore Stream

2025

18/Mar

Post to our code on Hackathon 2025

Open-Source Contribution – Sitecore Flow: Brand-Aware Assistant Demo Video: https://www.youtube.com/watch?v=_t2V36GUc2I

Our Team developed Sitecore Flow - Brand Aware Assistant, an AI-powered module designed to help marketers maintain brand consistency across all content created within Sitecore. This tool integrates advanced AI models into the Sitecore platform to evaluate content quality, detect brand deviations, and improve editorial efficiency.

Purpose & Value: The module enables mark...

Sitecore Stream

2025

2/Feb

The Ultimate Guide to Fixing Sitecore SSL Issues

A comprehensive guide to diagnosing IIS/Sitecore SSL issues, including certificate installation, bindings, permissions, and chain validation. Helps avoid xConnect failures, expired cert issues, and 403 errors.

Sitecore XM Sitecore XP

2025

21/Jan

Sitecore User Group Brazil Online Event

Community Event Co-Organizer : SUGBR (Sitecore User Group Brazil)

As a co-organizer of the Sitecore User Group Brazil meetup, I helped plan, coordinate, and deliver a community event focused on XM Cloud and modern Sitecore development practices. The event included announcements, a collaborative code review (“Justice League”), and a deep-dive session on XM Cloud Overview and Component Creation presented by Nikita Vashisht and Shreyansh Nahata.

2025

18/Jan

Sitecore User Group Brazil

Promoting our event Join our virtual session on Sitecore XM Cloud! Discover its key features and learn component creation with experts Nikita Vashisht & Shreyansh Nahata

2025

15/Jan

Sitecore 10.4 Search operation not supported with xConnect collection-only configuration

Walkthrough of resolving the “Search operation not supported with xConnect collection-only” error when upgrading to Sitecore 10.4; includes config steps on CD servers.

Sitecore XM Sitecore XP

2024

18/Nov

List of contributions

This link included a list of all contributions for 2024 , this year I dedicated my time to present in Sitecore User Groups.

2024

28/Sep

First user group in Czechia (CZ)

This session was not recorded, but my name is included in the list of presenters for the event. Being the first SUG CZ event and given its proximity to my location, I took the opportunity to step up and contribute. The presentation was condensed to fit the 30-minute slot allocated. The slides are available for download.

Sitecore XM Sitecore XP Sitecore XM Cloud

2024

20/Sep

SUG Jaipur | Jose Neto: Sitecore and AI – Unlocking the power of AI with Sitecore | 20 Sep 2024

Summary of Presentation: "Sitecore and Artificial Intelligence"

Objective:
The presentation explores the integration of Artificial Intelligence (AI) with Sitecore, focusing on advancements, tools, and practical applications for developers, marketers, and content authors.


Key Highlights:

  1. Speaker Background:
    • José Neto: Sitecore MVP (2018–2024), with certifications in Sitecore 8, 9, 10, and Content Hub.
    • Member of the Go Horse team, winners at S...

Sitecore XM Sitecore XP Sitecore XM Cloud

2024

9/Sep

SUGHYD Virtual Meet on 9th September, 2024

This presentation demonstrates how to leverage Retrieval-Augmented Generation (RAG) and integrate this concept into Sitecore. Additionally, we will explore current technologies that can bring valuable AI tools to real-world scenarios.

Sitecore XM Sitecore XP Sitecore XM Cloud

2024

27/Aug

SUG-LATAM

This presentation demonstrates how to leverage Retrieval-Augmented Generation (RAG) and seamlessly integrate this concept within Sitecore. Additionally, it delves into advanced technologies that facilitate the practical application of AI tools in real-world scenarios. Note: Although I am not a native Spanish speaker, the presentation has been linguistically tailored to suit the audience.

Sitecore XM Sitecore XP Sitecore XM Cloud

2024

7/Feb

SUG-BR February

CO-Host on SUG-BR Event

There are three videos from this event, and the final minutes are particularly engaging, featuring questions directed at the presenters.

Video [2] : https://www.youtube.com/watch?v=eg4ASebm9hA&list=PLiIDLKfmzW5iQHsCIAT8hKdQlUS1GdWWF&index=2

Video [3] https://www.youtube.com/watch?v=W2iHzJRqo3c&list=PLiIDLKfmzW5iQHsCIAT8hKdQlUS1GdWWF&index=3

2023

7/Dec

Unleashing the full potential of XM Cloud personalization with Sitecore Personalize

Presentation Summary:

This presentation introduces and demonstrates how to implement personalization within Sitecore XM Cloud and integrate it with Sitecore Personalize for a seamless experience. Key takeaways include:

  1. Introduction to Personalization:

    • Explained Sitecore personalization at page and component levels.
    • Covered how rules determine content display based on visitor behavior, time, location, and device.
  2. Sitecore XM Cloud Overview:

    • XM Cloud is...

Sitecore Personalize Sitecore XM Cloud

2023

5/Oct

SUGCON In America

Presentation - October 5th at 4:15 PM “Unleashing the full potential of #XMCloud personalization with Sitecore #Personalize“ The link is not yet available

Sitecore Personalize Sitecore XM Cloud