Nathan Saldanha

Sitecorr Symposium 2025 - The 85 day Sitecore Launch: Digital Velocity at Enterprise Scale

At Sitecore Symposium 2025 in Orlando I co-presented with a customer, sharing a real-world XM Cloud and Sitecore Search implementation that delivered measurable marketing outcomes—not just a launch. We walked through how we went from business case to live in weeks, how we used an accelerator without sacrificing brand or flexibility, and what changed for the marketing team day-to-day (governance, content velocity, experimentation, and search-led journeys). The session was deliberately framed for ...

30 days to Orlando: Why this Sitecore Symposium feels Different

I wrote this opinion piece as a forward-looking analysis in the lead-up to Sitecore Symposium 2025, aimed at partners, customers, and Sitecore field teams trying to interpret the “signals” before the event. Rather than just hyping Symposium, I contrasted Nashville 2024 with where the platform and market had moved since—XM Cloud maturity, Stream, the AI Innovation Lab, and changing buyer expectations... and laid out the hard questions Sitecore needed to answer on stage (migration, governance, AI ...

Designing Editorial Workflows that Drive Velocity in XM Cloud

I wrote this article to show that governance in XM Cloud isn’t just about “who can do what”, but how work actually flows. Using real project experience, I describe how a minimal, out-of-the-box workflow fell apart under real-world pressure, then walk through how we rebuilt it with authors, approvers, legal, and regional teams in the room. The piece introduces three pillars - clarity, visibility, and accountability... and gives concrete patterns for designing workflows that increase content veloc...

SUGCON ANZ - Custom Build and Accelerators: Two Sitecore XM Cloud Success Stories Compared

At SUGCON ANZ I co-presented a deep-dive session comparing two real XM Cloud implementations: one delivered via a highly opinionated accelerator, the other as a more custom build. Rather than a simple “accelerator vs custom” debate, we unpacked what actually changed for editors, architects, and marketers in each approach - governance, content modelling, time-to-value, and long-term flexibility. We shared hard trade-offs (where the accelerator saved months, where it constrained us, where custom p...

Accelerating Digital Agility with Composable and Headless Technologies

I wrote this article to help non-technical digital leaders understand why composable and headless architectures are not just an IT upgrade, but a growth and agility strategy. Instead of leading with jargon, I frame MACH principles in business terms: faster iteration, lower long-term cost, and the ability to plug in AI, new channels, and analytics without re-platforming. I also call out the real risks of clinging to legacy DXPs (technical debt, brittle integrations, lagging customer experience) a...

Sitecore XM Cloud Accelerator Success Story - Part 3 - Delivering Control and Scale in a Composable World

In this article I tackle the least glamorous, but most decisive part of modern Sitecore delivery: governance. I walk through how we designed a three-tier governance model (global, regional, local) around XM Cloud—starting with people and regulatory realities before touching permissions or workflows. I show how we balanced central brand control with regional autonomy, structured localisation, and configured roles so multi-market teams could move quickly within clear guardrails. The piece is inten...

Sitecore XM Cloud Accelerator Success Story - Part 1 - Accelerating Digital Delivery with XM Cloud

I wrote the opening article in a four-part series unpacking how we delivered a full enterprise Sitecore XM Cloud + Sitecore Search implementation in just 12 weeks, on time and on budget. Rather than just celebrating the timeline, I break down why speed worked in this case: a well-structured accelerator, a disciplined MVP scope, and a governance model that empowered editors early without sacrificing quality. The piece sets up the rest of the series as a practical playbook for digital leaders who ...

Accelerator vs Custom Build: What We’ve Learned Delivering Sitecore at Speed and Scale

I wrote this article to move the “accelerator vs greenfield” debate out of opinion and into real delivery experience. Drawing on multiple XM Cloud and Sitecore builds, I break down how the choice impacts not only timeline and budget, but also editor confidence, long-term maintainability, and the culture of the delivery team. The piece explains what a good accelerator looks like (and what it isn’t), where custom build still makes sense, and how to choose the right approach based on risk, complexi...

Codehouse and Sitecore Lunch Event in Sydney - The Scalable Digital Future: Optimising Spend and Streamlining Ecosystems for Growth

I co-hosted, presented and helped shape an exclusive lunchtime session in Sydney in partnership with Sitecore, targeted at a curated group of digital leaders and existing customers. The objective was to move beyond generic product pitches and have a frank, small-room discussion about XM Cloud, composable adoption, and how Australian brands can practically modernise their stacks. I also co-presented with a customer on a wonderful case study. I worked with the local Sitecore field team on the invi...

Avoiding Common Personalisation Pitfalls in Enterprise CMS Platforms: Lessons from the Trenches

I wrote this piece to move the personalisation conversation away from “shiny use cases” and into the messy reality we see across Sitecore, Optimizely, and Adobe implementations. The article breaks down real failure patterns... over-reliance on fragile client-side scripts, inconsistent data foundations, “set and forget” rules, and over-personalisation that actually hurts UX. I then offers practical guardrails for enterprise teams. It’s written for digital leaders who already own a major DXP and n...

Part 1 - The Future of Search in 2025: Overcoming the Limitations of Traditional Search with Sitecore

I wrote the first article in a two-part series that reframes Sitecore Search as a response to the real limitations of traditional keyword search. Instead of just listing product features, I walk digital leaders through the concrete gaps in legacy search (exact-match dependency, lack of context, weak media handling, static behaviour), then show how Sitecore’s semantic, generative, and multimodal capabilities address each one. I also position Sitecore Search as a joint tool for marketers and devel...

Key Updates in Sitecore XM Cloud in the last quarter

I wrote a practitioner-focused recap of the most important XM Cloud enhancements from October–December 2024, aimed at digital leaders and developers who don’t have time to track every release note. Rather than just listing features, I explained why each update matters in real projects – from the Angular JSS Starter Kit and ASP.NET Core SDK (broadening front-end options for XM Cloud) through to built-in Component A/B/n testing and reliability improvements. The piece is used by our sales and deliv...

Brisbane event - The Scalable Digital Future: Optimising Spend and Streamlining Ecosystems for Growth

Join Codehouse and Sitecore for our exclusive, invitation-only executive lunch in Brisbane, where industry leaders will explore how businesses are increasingly turning to scalable, composable digital solutions that optimise spend, streamline ecosystems, drives operational efficiencies and deliver a connected and consistent customer experience.

Nathan Saldanha - presents a customer session where you find out how CIMIC successfully migrated 13 sites to an enterprise SaaS solution, increased pro...

Benjamin Green - Senior Solutions Consultant at Sitecore

Ben, Greg and I have worked pretty closely on coming up with a story arc for our two events in Perth and Brisbane in November 2024. This is to grow and develop the Sitecore community. Ben and I are also working very closely on cultivating proof points for the value of Sitecore on one particular customer (Isuzu UTE Australia) who are being actively targeted by Optimizely. We will be scheduling Demos of Sitecore Stream to give them confidence on the strong product roadmap of Sitecore. Ben and I...

Endeavour Foundation Sees Gains with Sitecore Personalisation

Greg Baxter spearheaded the Personalisation workshops and implementation for Endeavour Foundation which resulted in great success. As the Engagement Director for Endeavour Foundation, I then approached the customer (Carlos Braga, Digital Marketing Manager at Endeavour Foundation) to get executive buy-in for a case study. Greg developed this case study to address common challenges faced by Sitecore customers with limited budgets for personalisation. I then shared this case study with Sitecore rep...

Building a Sitecore Website on MVC vs. Going Headless

Thought Leadership Article

In the evolving digital landscape, businesses using Sitecore face a pivotal choice between the traditional Model-View-Controller (MVC) architecture and the flexible headless approach. I use this article to pint out the things to keep in mind when building a Sitecore website on MVC vs going headless. A quick summary below: MVC offers an integrated system where content management and presentation are tightly coupled, simplifying content editing and accelerating devel...

Key Considerations for Migrating to Sitecore XM Cloud with a Headless Architecture

Thought Leadership Article

Migrating to Sitecore XM Cloud with a headless architecture offers enhanced flexibility and scalability. I write an article to summarise the key considerations which include:

Assess Current Architecture: Ensure your Sitecore version is compatible with XM Cloud. Review custom modules and integrations for compatibility in a headless environment.

Select an Appropriate Front-End Framework: Sitecore recommends Next.js for its support of server-side rendering and st...

Karin Ng - Senior Manager, Digital and Communications at CIMIC Group

Karin and I have worked very closely on a few instances:

1. CIMIC Group Case study on XM Cloud and Sitecore Search.
2. CIMIC Group nomination for Most Powerful Tech Stack Integration
3. Karin Ng nomination for Best Leadership in an Experience Transformation
4. Positioning Sitecore XM Cloud and Search for the wider group companies (globally) that CIMIC is part of. We started off by positioning Content Hub for the newsroom solution and brought in Creative Folks to implement this. Both Karin a...

SUGCBR Canberra Sitecore User group - in person event

The event took place on this date. Along with Annex, Dawn Henry from Sitecore, Greg Baxter and Mike Marquette, we hosted, presented and answered questions from the local Sitecore community.

This was my way of representing Sitecore in closed ecosystems like the User group.

Join Us at SUGCBR for All Things Sitecore

The Sitecore User Group Canberra (SUGCBR) event, held on March 2, 2024, brought together marketers and technologists to explore Sitecore's capabilities. Hosted by Mike Marquette, the event featured:

Case Study Presentation: Leigh Gittoes from Annex detailed a compelling case study.

Live Implementation Walkthrough: Greg Baxter conducted a live demonstration of an XM/CDP/Personalise/Sitecore Send implementation.

Product Strategy Overview: Sitecore's Dawn Henry discussed the company's prod...

Part 1: Our Learnings from Building on Sitecore XM Cloud and Sitecore Search

In our pioneering implementation of Sitecore XM Cloud in the ANZ region, we encountered several challenges and devised effective solutions. This is Part 1 of our learnings from the first ever Sitecore XM Cloud implentation of ANZ:

Media Library Limitations: Experience Edge imposed a 50MB upload limit, complicating the handling of large media files.

Solution: We hosted larger files externally, integrating them via API calls or CDN links within the content. Sitecore Search Setup and Limitat...

CRM vs. CDP: Navigating the Maze of Customer Data Management

This article follows a Workshop I conducted for Isuzu UTE Australia on helping them decide between CRM and CDP. They are considering Microsoft Dynamics and we are pitching Sitecore CDP. The last two articles are to help the 90min workshop I conducted on this topic.

Reference - Michael Hickson

Over the past 12 months, Codehouse has been very heavily focussed on the Sitecore composable strategy. As the Sales Director at Codehouse, it is my responsibility to echo the Value proposition of the Sitecore products and we have been very successful demonstrating this. Please feel free to ask our Partner Manager - Michael Hickson for the amount of leads and Strategy work I have been part of to get clients excited and give them confidence in the Sitecore product suite.

We have been very succe...

Migrating to Sitecore's XM Cloud: A Guide

A non-technical guide for Sitecore's existing customer base to use for Migrating to Sitecore XM Cloud

ZIP WATER - XC to OrderCloud - Business Case

Along with Dennis Lee and Vidya Rajaram, I coauthored the Strategy documents to put together a business case for ZIP to move away from XC to OrderCloud. It was a mammoth effort from us at Codehouse to convince Zip Water to move away from XC and spend 81k more on their license. The Sitecore rep (Daniel Chew) will attest to the amount of Strategy work we needed to do to demonstrate value and a 5 year TCO. Please feel free to reference check Daniel or the ZIP team.

Panel Event at ServCorp in Dec 2022

Together with Bluehorseshoe and GWI, Codehouse was honored to participate in a panel discussion organized by Servcorp. I have photographs from the event should they be required for verification.

During the event, I had the privilege of representing Codehouse, where I discussed the distinct advantages of utilizing Sitecore as a platform, emphasizing the merits of a Headless Architecture and the benefits derived from a Sitecore SaaS CMS.